The Sweetest Welcome to Cake International!

Right at the entrance to Cake and Bake International, meet one of Birmingham’s best-loved personalities — Alison Hammond, brought to life in cake!
This spectacular life-size edible creation brought to you by Zoe Hopkinson and Renshaw, celebrates Alison’s warmth, humour and larger-than-life personality, with every detail carefully crafted in cake and sugar.
We are proud to bring a true Brummie icon to the show — because what better way to welcome visitors than with a life-size Alison Hammond made entirely from cake?
Come on in, bab… Alison’s waiting!




